Woman with a third breast? Fantastic! Sexual life of hedgehogs?Tremendous! Your neighbours’ story? Maybe... Searching for content is one of the most challenging tasks of present-day television. Everything has already happened. Almost. That’s why we show space trips. We reach very far. We try to make history alive. Or using extraordinary technologies we reach things that human eye cannot see. Are those ideas going to end any time? And how many more times, according to the maxim “content is just around the corner”, can we retell normal life stories? But we can be sure: nobody will bring that content to us? Really?
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