Building strong connections with users in 2017 implies that public service broadcasters take on the role of bringing in - and showcasing - the creativity and best content of our target users. Being a catalyst and host for the users’ creativity has delicate implications for all involved: Are broadcasters taking advantage of an eager crowd out there? Who are they doing it for? Will they empower the voices of people who are rarely listened to? Or is it just cheap content and clever marketing? Meet four different producers who managed to build nice, warm and well-working venues for their audiences’ own creations.
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    This daily digital content stream lives on social media, created by and for 18 – 34-year olds in Scotland, featuring comedy, gaming, music and lifestyle. This is a…
BB C The Social
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    This popular NHK TV show turns the spotlight on top professionals in diverse fields, takes an in-depth look at their work, and reveals their philosophies about work.…
The Professionals
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    The Greek public broadcaster ERT, wanting to support and highlight musical trends and to promote youth creativity and modern social interaction through digital…
YourBand @ ERT
 
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