Duty, boredom or... challenge – that’s how people often react to the term “public television remit order”. It is the programme maker’s genius (and do not hesitate using this word), that can combine attractiveness of fiction, game shows or documentaries with issues that are to such an extent important for Public Service Broadcasting. “Think global, live local.” In which way should we deliver information on local issues? How can you go further than just informing the public about regional news? How do you avoid lecturing and boredom in programmes on local history and traditions? And – fi nally – how do you show that what’s happening locally is just as fascinating as big city life? And what if we would like to go further and involve local society in making programmes? In this session we’ll look for some of the answers. And the basic question “Is it worth it?” has already been answered ... by the ratings.
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