INPUT / … / … / Programming TV–Events: Constraints of Schedule and Audience Expectation

Broadcasting seven and a half hours nonstop, or 24 hours! This requires some bravery in scheduling, but then the result is A TV EVENT! What else is required? An idea, someone to accept it, a bullet-proof plan of how to do it, some editing, a good web dimension, and then you just push the broadcast button. But do public service broadcasters have to do these TV-events to be remembered and to survive? And to whom are they more important: to broadcasters or to our audience?