INPUT / … / … / Mighty Challenges

These days, most of the world’s broadcasters are fighting for their own right to exist. Producers and broadcasters aim at some common objectives: to make and broadcast programs that will reflect their societies but also bring in as large an audience as possible. Are those two irreconcilable? In this get-the-viewer-at-all-cost process, where do you draw the line between informing, seducing and the “give-‘emwhat- they-want” propaganda? Is there a special relationship to be established between a public broadcaster and its audience? When politics, demography, social crisis and market rules meet, you are in for a ride. In this session, a ride by the tiger’s tail.... If you think you are in trouble in your own area, dare to have a look at this one. And compare their questions and solutions. Surprising, daring, innovative, moving...Asia.