Session Focus: Activating audiences via public television. We have always known television’s role, to inform, educate and entertain but can it motivate to improve or better your life? How significantly can a tv programme help to provide a better life for humankind? In this session we will explore another side of Public Broadcasting - in activating individual efforts to make a difference in one’s life - and our world. Will they succeed, will it be impactful? Are there limits to advocating for audiences to act?
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