We all know that environmental issues are important. Everyone is talking about how we have to change the way we live. Climate change, energy, water, waste and land pollution to name a few have been major themes for the public broadcaster. However when it comes to selling the story to viewers, everyone knows that it also a difficult task. But there are programmes that have cleverly succeeded in engaging viewers. In this session we explore innovative ways to engage viewers to watch a dry and over discussed topic and even make the viewer think differently.
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