Integration: Cross-culturalism, integration, clash of civilisations – phrases we have heard so much of in the past decade that it is not easy to attract an audience with these issues. At the same time, in many countries, the importance of identity is such a vital and integral part of everyday life that public television is compelled to illustrate these struggles. But how can our programmes approach segregation, immigration, and racism, while being informative and also appealing? In the first part of the session you will see some crafty examples and innovative ways to tackle these tough topics and engage your audience. Gender: The search for companionship and sexy costumes provide visual stimulation and propose provocative questions. How does an Amazonian warrior princess provide hope and inspiration to young women? Can a public television reality show help lovely and intelligent Finnish women find what they most desire? Will a creepy but sincere old American man, with the help of the filmmaker and the Internet, find a Asian woman to love and marry? Three humorous and entertaining programmes illustrate the evolution of feminism, the search for identity, and the challenge of finding true love.
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