We Shot is the first ever music video made for fans, by fans. Concert-goers can shoot their own videos of the band and concert using their smart phones or camera, then mix their footage with fellow audience members and professionally shot footage. The fans are not only part of the story, they are creating it. Each online video allows for interactive fan selection of hundreds of different angles shot by fans and professionals. It provides an immersive, social and personalized experience of live music never before seen on broadcast television and will give music fans an amazing new way to enjoy their favourite bands. The best of the best concert footage will be edited into a broadcast event and will be built into the new Touchcast technology (new medium that looks like a video, but feels like the web) giving new life to the concert video genre.
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