'Rofl - Value for pocket money' is a live, interactive TV-show - broadcast on digital TV via cable and satellite. 'Value for pocket money' is an info-tainment format on consumer issues aimed at 12 to 16 year-olds. The show aims to make the viewers smart, critical and competent consumers and does so in an entertaining way. An ongoing quiz is the driving force throughout the show. 'Value for pocket money's' presenter guides the viewers safely through the many alluring offers of products targetted at kids. The stories are often product tests, and the show has elements of investigative journalism. The journalistic items in the programme are serious, and the stories are thoroughly researched, but the tone when presenting the stories is unpretentious. There is extensive use of humour and the presenter has a sharp, personal style. ' Rofl - Value for pocket money' has an appealing web site, where viewers can influence the contents of the show by suggesting stories and giving feedback to the producers.
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