We wanted to see what happens when three well off women/mothers from a western country are sent to the rural Philippines to experience the life of their au pair and their families. Will they be reassured that it is the best way to give foreign aid or will they be morally challenged and conclude that it is exploitation of poor women? For many years the au pair scheme in Denmark (which is meant to be cultural exchange for young people) has been accused of just being a way for the rich to get a low paid maid. The media coverage of the au pair scheme in Denmark has for many years been primarily negative. For the first time in Denmark a documentary filmmaker was given permission to film both the host families’ lives and the au pair girls’ lives for a longer period of time. The series started a huge debate about the use of au pairs in Denmark. Viewers commented and discussed the programs in big numbers on social media. Media coverage was intense and more political parties and worker’s unions called for dramatic changes or even that the au pair scheme should be shut down. The 1st episode of the series got a 42 percent share. This shows how a 3 episode documentary series can create impact and explore global inequality by making it relevant for the viewers.
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