Today many children want to become YouTubers, Tiktokers, Streamers or Instagramers. In this talent show all ten 'influencer' candidates are introduced with their background. They meet in the studio with some reputed content creators and are given their first mission. For 10 weeks the contestants compete alongside each other: they have to create original thematic short videos from idea to final result: creation, performance, recording and editing. All the videos are uploaded on a dedicated website as well as the contestants’ social media profiles and S3’s own profiles. A group of selected viewers comment on the videos: Some child jurors aged between 8-11 years old scrutinize and criticize all the footage the contestants create. The audience also votes for their favorite via a voting tool on a dedicated website. The host Laia presents a weekly Saturday special, giving audiences more juicy news of the contest and the contestants. Our aim is to promote teenage talent and young Catalans. We highlight our own content in Catalan on social networks. The program focuses mainly on three fundamental axes: entertainment, language and training. We want young people to find inspiration — and what better way than by training them while entertaining themselves.