This original Canadian format uses the theory of multiple intelligence to redefine what it means to be smart. For 9 weeks competitors went head-tohead to prove their mental mettle in six categories of intelligence − musical, physical, social, logical, visual and linguistic. The series shattered the myth that to be smart you need to have a high IQ, be a math whiz or trivia buff. Whether it is using social smarts to detect if someone is telling the truth; musical smarts to play a one-of-a-kind instrument; or logical smarts to work your way through a maze of laser beams, the challenges were ever-changing over all nine episodes. A companion app allowed viewers to play along in real time with each of the challenges during broadcast. By engaging the app, users developed unique intelligence profiles, learning which areas of smarts they excelled at. Challenge results and profiles could be shared on Facebook and Twitter.