This global project for public broadcasters gathers two minute testimonies in which people explain how they survived being bullied during their childhood, so that those who are suffering can find ways to escape the situation. NHK broadcasts the testimonies from all over the world as a segment in a regular show with a wish that they bring a ray of hope to the current victims. These videos are delivered online so that the victims can easily access and find that they are not alone and will realise that many in the world are beside them. The campaign was launched to lessen, and ultimately eradicate, bullying throughout the world. It currently has nine participating broadcasters and 35 videos. Partners include the ABU, the EBU, TAL and COPEAM. The project calls on public media organisations around the world to take part. Our main target audience are people aged 8 to 17. We attach key importance not to having people describe the experience of being bullied but to having them explain how they overcame being bullied and moved forward to a better future.
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