Bully is a is a character-driven documentary that puts a human face on the devastating impacts of the most common form of violence experienced by young people in the United States. The film’s website, the BULLY Project, provides tools and resources to help audiences combat the issue and allows viewers to share a personal story, provide advice or ‛show some love’ to victims of bullying. This multiplatform project goes beyond the broadcast to help empower local communities to help prevent bullying and change how society deals with it as a whole.